Despite being one of the oldest real estate brokerages in the Telluride region, TREC is dedicated to remaining on the cutting edge of marketing, technology, and competition. That’s why, when recently invited to join Leading Real Estate Companies of the World as Telluride’s sole affiliate, we jumped at the chance.
Initially formed in 1963 as a referral network, Leading Real Estate Companies of the World has evolved into the leading business affiliation for independent, non-franchised real estate companies. According to REAL Trends Top 500 survey, Leading Real Estate members led in total 2008 sales among the 500 highest-producing residential real estate firms in the U.S. who reported to the survey. Representing over 555,000 closed transactions, Leading R.E. closed 130,000 more sales than its closest national franchise competitor. Furthermore, Leading R.E. member offices were the market leaders in more markets than any other national brand. As noted by Leading R.E. CEO Pam O’Connor, “even in these challenging economic times, our strong locally branded brokerage companies continue to set the pace.”
Of course, the luxury auction house affiliation model has proven to be highly successful, but we are now able to better serve our clients by expanding our reach even further through the addition of this new affiliation. Leading Real Estate Companies’ website network receives more traffic than the network of our strongest local competitor, and is far-reaching with offices in 38 countries. In a U.S. market that has been experiencing huge growth in sales to international online health pharmacy buyers, aligning ourselves with brokerage firms in other countries is more important than ever. The unique opportunity that has been offered to us to couple our Christie’s Great Estates affiliation with that of Leading Real Estate Companies of the World affords us the opportunity to offer our clients unparalleled marketing of TREC listings on a global scale, as well as a referral network that spans the world with over 170,000 sales associates and 40,000 broker-to-broker referrals annually.
As a non-franchised independent brokerage firm, our affiliations provide a competitive advantage in the Telluride market with nationally franchised competitors. We are thrilled to be rolling out our new affiliation and look forward to offering its benefits to our clients. Look soon for all TREC listings to appear on www.RELOhomesearch.com and www.RELOdirect.com, both of which have exceptional web traffic. Additionally, please speak with your TREC agent should you find yourself seeking assistance in buying or selling a home in another area—with affiliations with both Christie’s Great Estates and Leading Real Estate Companies of the World, we will be able to match you with an agent to suit all of your needs.